The Leather Journal
2005 Display Non Profit Advertising Rates

With as many Leather community events these days it is imperative that you advertise your run, anniversary and/or contest. Successful events include display advertising as part of their promotion strategy. The Leather Journal reaches over 50,000 readers each month and has been serving the Leather community since May 1987.

As an added bonus, we will give you a link to your event in the Leather Community Calendar on www.TheLeatherJournal.com once payment for your ad has been received. Take a look at The Leather Community Calendar and notice the links to events that are there already. These folks made the wise investment of advertising in The Leather Journal. Ad links are not sold separately. Literally hundreds of events are listed here and all are competing for attendance. Those who advertise have a huge advantage here.

Below are the non profit organization advertising rates for The Leather Journal. There are three sizes only in the non profit category. Smaller sizes pay the business rate. Thank you for your interest.

Yours,
Dave Rhodes

Sizes
Full page        10" wide X 16" high
1/2 horizontal  10" wide X 7 7/8" high
1/2 vertical      4 7/8" wide X 16" high
1/4 page         4 7/8" wide X 7 7/8" high

Frequency and per run rates:
Full page          $595
1/2 H or 1/2 V   $330
1/4 page           $195

Premium page rates:
Back Cover       1X $1,000, 6X $900, 12X $800
Inside front or
inside back       1X $800, 6X $725, 12X $650
Pages 3 or 5     1X $775, 6X $675, 12X $625

Sending Artwork Electronically:
Send jpg or tif file at 300 dpi resolution. We use a PC. We do not down load ads off of websites. The ad must be E-mailed to us. Please save as a gray scale before sending to us.

No ad will run until payment is received.

We accept Discover, MasterCard and Visa. We also accept checks and money orders.

Deadline:
The deadline is the 15th of the month prior to publication. For example: the deadline for the January Issue is December 15.

Publication schedule
The Leather Journal is shipped out the last Wednesday or Thursday of the month before the cover date. For example: the January Issue will be shipped on December 26 and 27. One exception: the March Issue will be shipped on February 28 and March 1.

Best Times To Advertise Your Event
It's best to advertise your club event or contest two and three months prior to it taking place. If yours is a national or international event, run three and four months ahead to allow people to make travel arrangements. Vendors advertise the month of the event and the month before. Allow at least 21 days of visibility for your ad to be effective. The Leather Journal takes at least five business days to reach the East coast.

For more information please E-mail us or phone Dave Rhodes at (323) 469-5922

The Leather Journal
PO Box 381239
Los Angeles, CA 90038-1239